SWOT Assignment (MKT 4101)  – Choose a product or service that you think is interesting (and different from a product or service chosen by your classmates). Decide if you’re going to focus on a whole company (i.e. Apple) or a product from that company (i.e. iPhone).  You may find it easiest to focus on specific products or services.
November 30, 2017
VIRTUAL VISION BOARD PROJECT (FINAL PROJECT) – A vision board is simply a visual representation or collage of the things that you want to have, be, or do in your life. It consists of a poster or bulletin board with cut-out pictures, drawings and/or writing on it of the things that you want in your life or the things that you want to become.
November 30, 2017

The Company Research Paper
Understanding how and why to research companies is essential in determining if the organization is a fit for the employee as well as the employer.  Asking the correct question can often time provide information that will help the potential employee make the right decision about connecting with the selected organization.

  • The Assignment. You will research your prospective company gathering information for their website about the organization. A great resource is   This research paper WILL BE TYPED, DOUBLE SPACED and ALL QUESTIONS WILL BE TYPED AND ANSWERED IN COMPLETE SENTENCES.  DO NOT Print Front and Back.  All Papers turned in will be ENCLOSED IN A REPORT FOLDER.  This research Paper will be due on the last day of class during CLASS TIME;  NO EXCEPTIONS.  STUDENTS WILL ADDRESS THE FOLLOWING QUESTIONS:

What is the Name of the Company?
History of the Company
Type of Company
Number of Employees
Who is the CEO or Founder?
The Company Website
List 5 people that are employed there.
Who are the competitors?
Why would you want to be employed there?
What type of internships do the company offer and what are the requirements?
What is the company’s Mission Statement?
What is the company’s Vision Statement?
Do a SWOT Analysis of the selected company listing 2 attributes each from each core part of the SWOT Analysis

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